Press Release: World's Best Coffee For Pie


Kind Coffee and the Estes Park Pie Shop & Bakery Announce Plan to Determine the "World's Best Coffee to Serve with Pie"

In a joint venture, between Estes Park's renowned, independently owned, organic coffee roaster and the café cousin of the Estes Park Pie Shop and Bakery, the owners of Kind Coffee, LLC. and the Estes Park Pie Shop & Bakery announced their intention today to invite the people of Colorado to sample their specially-blended coffee and scratch baked pies during Estes Park's Winter Festival January 14-17, 2011, and then vote for one of the blends to be dubbed 'The World's Best Coffee to Go With Pie!'. The results of the days of sampling and voting are planned to be revealed at a special luncheon and unveiling ceremony to be held at the You Need Pie!™ Too Café at 12:30 pm M.D.T. on Thursday, February 10, 2011.

Estes Park, CO, USA January 3, 2011 – Beginning Friday, January 14 and continuing through Monday, January 17, Kind Coffee, LLc. and the You Need Pie!™ Too Café, both located in downtown Estes Park, Colorado, cordially invite all Winter Festival visitors and residents to taste candidate blends of Kind Coffee paired with Estes Park Pie Shop & Bakery Pie and vote which candidate should be announced on February 10, 2011, as 'The World's Best Coffee to Go With Pie!'.

The winning coffee blend will be unveiled at a special luncheon to be held at the You Need Pie!™ Too Café on Thursday, February 10, 2011 beginning at 12:30 pm with the winning coffee blend being served up to the public and officially dubbed, 'World's Best Coffee to Go With Pie!' at 2:30 pm M.D.T.

Locally known as the premiere organic coffee roaster and best pie shop / bakery in town, it was only a matter of time before the owners of Kind Coffee and the Estes Park Pie Shop and Bakery would join forces to develop and select the 'World's Best Coffee to Go With Pie!'. Inviting their loyal customers and all Coloradoans to taste and vote on which blend goes best with pie was a natural progression of the business relationship.

"With the capacity to design and blend exclusive and unique fair trade coffees, Kind Coffee seemed like a natural, best fit when it came to fulfilling an idea I've had for a while, serving and selling the best coffee ever blended to go specifically with our amazing pie," said Scooter Thompson, manager of the You Need Pie!™ Too Café when asked why he decided to pitch Kind Coffee owner, Amy Hamrick, owner of Kind Coffee, the idea. Hamrick noted, "After working at the Farmer's Market all summer next to Scooter (selling pies), I came to understand the importance and iconic value of 'pie' in this town and across America, and how the Estes Park Pie Company truly embodies this. Kind Coffee works with the local business community throughout the year, and this is a great event to feature locally made products and our Americana."

Over the past two years, the Estes Park Lodging Association has worked hard to build the Estes Park Winter Festival into one of the region's most exciting and fun, winter, family experiences. Timing the voting for the 'World's Best Coffee to Go With Pie!' seemed like a natural thing to do so as to extend the umbrella of voters and capture a larger audience in this important decision-making process.

About Kind Coffee:
Kind Coffee's mission is to promote the sustainability of our environment through the sale of certified organic and fairly traded coffees.  As Kind is committed to purchasing only certified organic fairly traded coffee, all of our beans are sourced from growers that share our beliefs in the sustainability of the environment. Roasting since 1998 in Estes Park, Kind Coffee has grown both its wholesale and retail shops with community involvement and great coffee. A member of 1% for the Planet since 2006, Kind pledges at least 1% of its profits to environmental organizations. With 2 retail stores, a coffee roastery and national web sales, we work to be a strong member of our local (and global) communities.

Amy Hamrick, Owner
Kind Coffee LLC
552 W. Elkhorn Ave
Estes Park, CO 80517

About The Estes Park Pie Shop & Bakery and You Need Pie!™ Too Café
We opened our first shop, the Estes Park Pie Shop & Bakery, on the east end of Elkhorn Avenue in April of 2008 and fulfilled our life-long dream of owning and operating a small business in Estes Park where we grew up. Ever since, we have worked to fulfill our bakery business principles:
• we bake using time-tested recipes – most handed down from our mothers & grandmothers – the finest ingredients, and devotion to the culinary arts at high altitude
• we strive to please every guest of our shops with our assortment of the freshest and most delicious baked goods, prices that befit the economy, and customer service second to none
We follow the 'Making Grandma Proud philosophy'. Every issue that arises has a quick solution. We ask, "What would make our grandmothers proud?" This simple question has profound implications. It guides as well as inspires us.

Val Thompson, OwnerScooter Thompson, Manager
Estes Park Pie Shop and BakeryYou Need Pie!™ Too Café
340 W. Elkhorn Ave145 W. Elkhorn Ave
Estes Park, CO 80517Estes Park, CO 80517

About the Estes Park Winter Festival
A huge, wintertime festival for families with children of all ages held over Martin Luther King Jr. Day Weekend each year in Estes Park, CO 80517.
Winter Festival activities include tours at the Estes Park Observatory, scavenger hunts for lucrative prizes, horse and carriage rides, pony rides, private photo tours, art walk, spa specials, a huge interactive ice castle, hot air balloon glow, chili cook-off, and so much more.



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Estes Park Pie Shop & Bakery
509 Big Thompson Ave • Estes Park • CO • 80517
Lower Stanley Village (next to McDonalds)
970-577-PIES (970-577-7437)